Monday, March 22, 2010

Madison Avenue Monday

A new feature for this blog:  a vintage ad or two every week on Mondays.  Enjoy!

From the Butterick Home Catalog, 1970.


  1. Now you see it - now you don't! Guess the invisible zipper was quite the invention when it came out. I love that it says 'makes zipper worries un-necessary.'
    Great vintage ads, I'm a fan of the new feature!

  2. What a fun new feature! It's a great idea and perfectly in tune with your blog! Theresa

  3. Hi there, fellow PEAR! Love that Coats & Clark ad. Shirtdresses are so timeless and chic - one of my favorite springtime staples.

  4. Yay! I'm glad you all like the idea! I love vintage ads!

  5. Love that zipper! It's funny the things I take for granted that were the latest and greatest at some point. :)

  6. Gabrielle -- so true! It's funny to think that the Unzipper was cutting edge 40 years ago!


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